About me
Hi there, I'm Ava. 👋
I’m Ava, a product designer with a background in global event planning.
I worked across planning and on-site execution, collaborating with international clients to uncover real needs and pain points.
That experience taught me how to quickly spot friction in real user experiences, which naturally led me to product design, where I can turn those insights into scalable digital solutions.
I believe good design should feel like a shadow, seamless, and always there quietly doing its job.
I look forward to creating meaningful experiences together!
I’m Ava, a product designer with a background in global event planning.
I worked across planning and on-site execution, collaborating with international clients to uncover real needs and pain points.
That experience taught me how to quickly spot friction in real user experiences, which naturally led me to product design, where I can turn those insights into scalable digital solutions.
I believe good design should feel like a shadow, seamless, and always there quietly doing its job.
I look forward to creating meaningful experiences together!

What drives how I design
What drives how I design
Stay in motion, adapt through feedback
Wakeboarding taught me to read the flow, stay resilient, and adjust through feedback. I carry that same mindset into my UX work by designing around real user behavior
Stay in motion, adapt through feedback
Wakeboarding taught me to read the flow, stay resilient, and adjust through feedback. I carry that same mindset into my UX work by designing around real user behavior





From field insights to digital flows
From field insights to digital flows
My background in global event planning taught me to bridge client goals with user pain points, ensuring every touchpoint is executed with precision. I’ve learned that a successful experience is defined by a seamless, intuitive flow.
My background in global event planning taught me to bridge client goals with user pain points, ensuring every touchpoint is executed with precision. I’ve learned that a successful experience is defined by a seamless, intuitive flow.





Obsessed with the 'Why'
Obsessed with the 'Why'
My global perspective shaped by cultural curiosity and a love for challenges. I find joy in understanding different perspectives, allowing me to stay open, adapt quickly, and learn from every unfamiliar experience. This curiosity drives me to look deeper into the "why" behind human behavior, forming a core pillar of my design process.
My global perspective shaped by cultural curiosity and a love for challenges. I find joy in understanding different perspectives, allowing me to stay open, adapt quickly, and learn from every unfamiliar experience. This curiosity drives me to look deeper into the "why" behind human behavior, forming a core pillar of my design process.